Author Archive
How Much Help Do Your Clients Need?
If you read my article a few weeks ago, you’ll know that over Easter I painted my living room a lovely cream magnolia colour.
I’m a big fan of the property programs that are on telly at the moment so I while I was feeling all excited about how fresh and pretty my living room […]
The Importance Of Planning For Success…
Spring is finally on it’s way and it’s reminded me of the importance of planning for success…
Last year I got out in the garden and did a complete overhaul. I watched several of those garden DIY shows, drew myself a little plan and then followed it.
I took quite a bit of time creating my plan […]
How To Put Yourself Back In Control
Having a strong database of people who want to buy from you is amazing. If you see a quiet month coming up you just send an offer out to your database and your booking diary and sales sheet will instantly be filled…
A strong database eliminates your downtime and it can maximize the time you […]
How Would You Like More Happy Clients Who Rave About You?
There are a million and one ways of marketing. However the key to success in today’s market is to make sure that instead of trying to ’sell’ to your potential clients, you get their details, keep in contact and build a relationship with them.
This is called Lead Generation and it means that […]
Loyal Clients Don’t Just Jump At You Out Of Nowhere
Now if you’ve read the E-Myth by Michael Gerber, you’ll know that loyal clients who come back and back don’t just jump at you out of nowhere. To attract and retain clients who rave about your business, you have to be providing a technically great service backed by good business practices, all of which […]
The Benefits Of Sharing Your Knowledge
Most clients who book appointments with you both enjoy whatever service you provide and can clearly see the benefits of this service. If they didn’t, they wouldn’t have booked in the first place.
For example if a client books a massage, they can clearly want a massage and they know they will feel better afterwards. […]
Avoiding A Global Recession In Your Business
We all hear every day about how there’s a possibility of a global recession. No matter where you are in the world, you’ve probably heard about the housing marketing crash in the States. Depending on where you live, you might be hearing daily that the UK housing marketing is also looking grim.
Whether a […]
